Assuming that you have made your Seo plans and goals possible by checking competition Seo statistics and that you have carefully adjusted your expectations of visit volume correctly for each keyword – if your Seo is not working , there maybe a simpler explanation as to why it is failing.
Points to remember about search engines especially Google :
i. Google makes money by giving accurate information to the users.
ii. Google can only keep making money if their search results are satisfactory to the search inquiries – this builds their credibility which further makes money for them.
iii. Google cannot afford to mislead users to clicking websites that hold no relevance to their searches especially when a more informative and community oriented vendor is around. They love their community as much as we do.
iv. They account you for being popular on various levels - Time spent on site, backlinks, page-views and bounce rates.
v. The search engine giant also has guidelines in what and what not to do for Seo.
What Google has, is an algorithm that can read what your website is about, its credibility , popularity and relevancy.
Lets start with ..
Relevancy :
Your website could be considered irrelevant if you are choosing too many keywords per page.
FIX it -> Arrange pages well and try your utmost to target only 1-2 keywords at best with one page. You have no other option but to break them down . Arrange your thoughts and content well.
Credibility:
Does your website have genuine content, are you using word-spinning tools or stuffing pages with too many links and keywords. This is not the way to go because keyword density does not require stuffing. It just needs plain organization and good assembly. Its actually easier than you what you may expect.
FIX it – > Write genuine informative content that allow people to be captivated by your expertise, knowledge and communication. Give to the community!
Popularity :
A lot of points for this one - How many links are people placing to your website. Have you implement Google +1 already? Are your links permanent or temporary?
FIX it – > Your perfect webpage now need links from within the site itself and from other domains. The more domains linking to you proves you are popular. Mind that a smaller amount of high page rank links are more effective for some good placement.
IF you think of it this way , you maybe able to think a little out of the box – you can suspend yourself a little from the ground and take a look below at why your Seo maybe suffering.
And always remember that you can get a report for your website that’s free of charge which explains what these problems may be that you are facing with recommendations on what to do.
Before the search engines started running, people only knew a few websites existed. The only way to truly know what websites … [more...]
